Target- Consumer Behavior

      Gift giving occasions such as the holidays for example, calls for Target to deliver and supply customers with the things that they need and want. Target delivers first by preparing its ideas for how to grab a consumer's attention and then it reaches its presentation stage where the majority of the attention is given by the consumer to Target.      Adding different booths depending on the season is something that helps to sell the items as more of those similar products are being put out on the sales floor. This helps draw a consumer's attention and make them make a decision whether they will walk out with a seasonal gift or not. Let's say for example a Christmas booth at Target, the design of the booth might be so eye catching that in some cases it forces a consumer to get something without them even realizing if they need it.     Target has mastered the gift giving scenario that it has all the holidays for shopping on its website as shown below regardless of the time

New Plans                     Just last year, an exciting announcement of an exclusive partnership with Target and Disney. In the company’s press release, it states, “Disney and Target worked closely to co-develop and design an experience that will bring the magic of Disney store to Target guests in new and unique ways while extending the Disney store footprint .” Both companies are working together to co-create a magical experience at the convenience of the giant retailer. Target announced that 25 stores would be providing the fairy tale experience of Disney, with two stores available in California. (Check out where the nearest Disney-Target store is closest to you at Disney Store Finder ).           Target is no stranger to testing out the waters regarding innovation in e-commerce and stores. Proposing the goal to remodel its stores for a more modern appeal, the company has updated more than 400 stores . Departments such as beauty and home have seen drastic improvements that many con